One day autonomous vehicles will be a normal everyday occurrence, taking us where we need to go without a second thought. Which means in tandem with this revolution in how the populous gets about, there needs to be a consideration on how time is spent, especially when it comes to long journeys. Which is why Ford and several other companies have got together to create an immersive in-car experience called Bride of Frankenstein.
In conjunction with Universal Pictures’ Universal Monsters franchise, they enlisted the help of British creative studio REWIND (Curfew: Join The Race, Ghost in the Shell VR) and German