Forget the old phrase “you can’t judge a book by its cover.”
UK-based artist Alexander Ward was shocked to see his AR-enabled cover for Allowah Lani’s book I am love was circulating online. When scanned with a smartphone camera, the books cover opens a 3D portal to a visually-captivating psychedelic cosmos.
“It certainly was very surprising,” Ward explained, “[I] can’t imagine anyone expects their video to travel around merrily on Twitter gathering almost a million views.”
Ward said he didn’t even have a Twitter account — but he certainly does now, @wardyworks.
“For a while now